Note: The job is a remote job and is open to candidates in USA. Cro Metrics is an experiment-led growth marketing agency focused on redefining growth for organizations through innovative digital experiences. They are seeking a UX/UI Designer for a contract role to produce high-fidelity designs across various service lines, translating creative direction into polished deliverables while maintaining visual consistency and integrity.
Responsibilities
- Produce high-fidelity mockups and design assets for A/B tests, high-conversion pages, funnels, email/SMS campaigns, landing pages, and paid media creative across multiple client accounts
- Execute within established design systems and brand guidelines, maintaining visual consistency and integrity across every deliverable
- Interpret written briefs, hypotheses, and requirements to independently develop polished, production-ready designs in Figma — often working from a description of what's needed rather than pre-made wireframes
- Support rapid experimentation cycles by delivering production-ready variations quickly and iterating based on results
- Ground design decisions in data — experiment results, analytics, and conversion principles — rather than aesthetic preference alone
- Be able to explain the reasoning behind your design choices — provide a clear rationale for how a deliverable addresses the brief, hypothesis, or brand requirements
- Prepare and organize design files for clean developer handoff, ensuring specs, assets, and annotations are clear and complete
- Structure design files with AI compatibility in mind — building clean, well-organized files that downstream AI workflows (e.g., Figma → Claude) can interpret and act on
- Manage your workload across multiple concurrent projects, communicating proactively about capacity, timelines, and blockers
- Leverage AI tools throughout your workflow to improve both the speed and the quality of your output — ideation, asset generation, iteration, and prototyping
- Collaborate with program managers, strategists and engineers to ensure alignment on intent, feasibility, and brand standards
- Adapt quickly to new client brands and ways of working — learning their visual language, voice, and constraints, and working directly within their Figma instance and established processes when required — to produce on-brand work from the start
- Contribute to and maintain component libraries and reusable templates that improve team efficiency over time
- Lead concepting and design execution for complex client engagements — website redesigns, customer flow improvements, paid media ads and landing pages, and multi-channel experiences — from early-stage concepts through production-ready deliverables
- Contribute to design strategy: bring a strong UX perspective to planning conversations, identify opportunities, and recommend approaches (while strategists own hypothesis development and journey mapping)
- Own client-facing design presentations — articulate design rationale, walk stakeholders through concepts, and build trust as a strategic design partner
- Architect and evolve design systems for clients and internal use — component libraries, tokens, patterns, and documentation that scale across projects
- Bridge design and engineering — design ambitious-but-buildable solutions with an understanding of front-end constraints (HTML/CSS/JS), responsive behavior, and accessibility standards (WCAG)
- Conduct customer journey analysis, accessibility and UX/UI audits against WCAG, UX best practices, and conversion principles, delivering actionable findings and recommendations
- Help mature Cro Metrics' AI design practice — explore, evaluate, and integrate AI-powered tools (generative design, AI-assisted prototyping, prompt-to-design, asset generation) and bring leading-edge techniques back to the team
- Evaluate and recommend design tooling and processes that improve team efficiency, consistency, and output quality
- Proactively surface experiment ideas, UX opportunities, and service innovations
Skills
- Experience in UI/UX design, digital production design, or a similar role (2–4 years for the Production level; see below for Senior)
- Strong Figma proficiency — fast, organized, clean, well-structured files with proper components, auto-layout, and naming conventions
- A portfolio demonstrating production-quality work across web, email, and paid media — craft, consistency, and range
- Comfort working within existing brand systems and constraints rather than always designing from scratch
- Experience with conversion-focused design — landing pages, user flows, experiment variations, or similar
- Comfort letting data guide design choices — you understand that at an experiment-led agency, results and evidence inform the work
- Ability to manage volume across multiple concurrent deliverables, clients, and channels without quality dipping
- Strong attention to detail — pixel-perfect output, consistent spacing, correct typography, adherence to specs and design systems
- Clear communication — you ask thoughtful questions, flag issues early, and keep stakeholders informed
- Receptive to feedback — you take critique well, and actively seek it out to sharpen your work and close the loop with strategists, clients, and peers
- Self-directed and reliable — you manage your time well, meet deadlines, and don't need to be micromanaged
- 5–8+ years in UX/UI design, product design, or a senior role blending strategic thinking with hands-on craft
- A portfolio that shows how you think, not just what you make — research insights, strategic framing, multiple explorations, rationale, and outcomes
- Proven experience leading design on complex, multi-stakeholder projects (website redesigns, product strategy, or multi-channel experience design)
- Design systems expertise — you've built, maintained, or significantly contributed to scalable design systems
- Strong technical design fluency — front-end constraints, responsive design, accessibility (WCAG), and productive working conversations with engineers
- Client-facing confidence — present concepts, explain reasoning, handle feedback gracefully, and build trust with senior stakeholders
- Experience with data-informed design — comfortable using analytics, experiment results, and user research to guide decisions
- Advanced Figma — components, variables, auto-layout, prototyping, and design tokens
- A clear point of view on where AI-powered design is headed, backed by integration into your own practice
- Active, demonstrated use of AI tools in your daily workflow — to support and accelerate your work (ideation, asset generation, iteration, prototyping)
- Experience at a CRO, experimentation, or growth marketing agency
- Familiarity designing for A/B testing and personalization platforms (Optimizely, VWO, Dynamic Yield, or similar)
- Experience designing email templates for ESPs (Klaviyo, Braze, Iterable, or similar)
- Exposure to paid media creative formats and platform specs (Meta, Google, LinkedIn, programmatic)
- Basic understanding of HTML/CSS and how designs translate to front-end development
- Background in eCommerce, SaaS, or subscription-based product design
- Contributions to design thought leadership — writing, speaking, or community involvement
Benefits
- Remote
- Contract (long-term fractional, with potential for full-time conversion based on business need)
- The first 5–10 business days are a paid evaluation period. You'll do real client work at your full contract rate.
- Conversion to full-time employment happens selectively when there's a clear business need and mutual interest.
Company Overview