Note: The job is a remote job and is open to candidates in USA. Altria is a company focused on innovation and consumer insights. They are seeking a Growth Insights and Foresights Manager to lead the translation of consumer and market findings into actionable insights that drive innovation strategy and growth opportunities.
Responsibilities
- Identifying, assessing, and prioritizing opportunity spaces to inform innovation focus and resource allocation
- Planning and leading ideation, including consumer co‑creation and concept validation, to build a strong pipeline of ideas within Front-End Innovation (FEI)
- Developing and delivering consumer learning plans across FEI stages to address key questions and success criteria for multiple projects
- Defining target consumer hypotheses and insights, including jobs to be done, behaviors, and strategic targets
- Shaping reassurance targets and ensuring consumer insights are embedded in innovation
- Translating insights into clear, actionable direction for partners
- Working cross-functionally to define assumptions, critical metrics, and inputs (e.g., market size, trial, usage, pricing) required to build robust forecasts and cases
Skills
- Bachelor's of Arts or Sciences
- 6+ years in Insights with 3+ years in innovation in CPG
- Experience synthesizing a wide range of data types to derive insights, themes, and recommended actions
- Experience successfully leading and mentoring small teams (2–5 people)
- Consistent track record of uncovering insights and building high consumer IQ across teams
- Experience with traditional and emergent market research tools (qualitative, observational, quantitative, AI mining, shelf testing, transactional learning, simulated test markets, syndicated data, unstructured data)
- Experience employing AI and synthetic research tools
- Strong forecasting proficiency, including triangulation, in-context learning, iterative learning, and test-and-learn experimentation
- Shown success working cross-functionally across R&D, Marketing, Design, and Finance
- Experience assessing and selecting suppliers and methodologies, and leading research partners through project sprints
- Experience in Front-End Innovation (FEI) preferred
Benefits
- Flexible and remote options that fit your world, not the other way around.
- 15 days of paid time off
- 13 paid holidays
- 2 floating holiday days
- 37.5-hour workweek
- Annual merit increases and performance bonus
- 401(k) matching from day one
- Deferred Profit Sharing, an annual company contribution in an amount equal to 13%-17% of your base salary
- Student loan repayment assistance
- Attend a conference
- Gain a new certification with professional development stipends
- Comprehensive medical, dental, and vision coverage for you and your family
- Paid parental and bonding leave for life’s biggest moments.
- Programs that care for your whole well-being at whatever stage you are in your life
- Paid volunteer days
Company Overview