Note: The job is a remote job and is open to candidates in USA. Covetrus is a global animal-health technology and services leader dedicated to empowering veterinary practice partners. The Integrated Marketing Specialist will support the management and implementation of omnichannel marketing strategies, working cross-functionally to develop marketing campaigns that drive improved health and financial outcomes.
Responsibilities
- Facilitate the planning and execution of successful marketing campaigns across multiple channels
- Coordinate the development and delivery of key marketing assets (email, SMS, digital banners, print, etc.)
- Manage campaign timelines, workflows, and cross-functional dependencies to ensure on-time delivery
- Assist with interpretation of customers’ behavior and collaborate on creative ways to increase reach and sales
- Maintain tracking systems, planning calendars, and reporting to ensure visibility and alignment across teams
- Collaborate cross-functionally to ensure campaigns are cohesive, on-brand, and aligned to strategic priorities on an ongoing basis
- Partner with analytics and marketing channels to track performance, KPIs, and surface key insights to inform optimizations and future planning
- Identify opportunities to improve reach, engagement, and conversion through testing and optimization
- Effectively communicate campaign updates, timelines, and key messages across teams
- Support end-to-end execution from concept through launch
- Manage multiple priorities in a fast-paced, deadline-driven environment
- Support ad hoc initiatives and projects as needed
Skills
- 2-5 years of professional experience in marketing or related role; animal health industry a plus
- Proficiency with Microsoft Office programs; experience with project management platforms (ie, Asana, Jira) a plus
- Comfortable working independently as well as within a group
- Demonstrated experience with collaborative project management
- Highly organized with excellent time management skills
- Self-motivated; able to work multiple projects simultaneously and thrive in a fast-paced environment
- Strong written and verbal communication skills
- Strong analytical skills with excellent attention to detail
- Ability to occasionally travel (including weekend days) as needed for the company
Benefits
- 401k savings & company match
- Paid time off
- Paid holidays
- Maternity leave
- Parental leave
- Military leave
- Other leaves of absence
- Health, dental, and vision benefits
- Health savings accounts
- Flexible spending accounts
- Life & disability benefits
- Identity theft protection
- Pet insurance
- Certain positions may include eligibility for a short-term incentive plan
Company Overview