Note: The job is a remote job and is open to candidates in USA. World Insurance Associates LLC is seeking a hands-on Digital Marketing Campaign Manager to execute digital marketing campaigns across multiple business units. This role involves managing timelines, coordinating stakeholders, and ensuring effective campaign execution across various digital channels.
Responsibilities
- Turn campaign priorities into clear timelines, deliverables, and launch plans, while coordinating stakeholders, approvals, and dependencies to keep projects moving
- Partner with the editorial content writer, email specialist, and internal stakeholders to ensure campaigns are built, routed, and launched accurately and on time
- Execute digital marketing campaigns across email, landing pages, nurture programs, web content, and other digital channels
- Build and adapt campaign assets in tools such as Canva, Stripo, and HubSpot as part of campaign execution across digital channels
- Manage campaign setup, segmentation, QA, and deployment within marketing platforms and workflows
- Execute testing across messaging, subject lines, calls to action, layout, audience targeting, and campaign flow, and recommend practical improvements based on performance
- Ensure campaign execution aligns with audience needs, business goals, and brand standards
- Identify and address process gaps or bottlenecks that could delay launches or reduce campaign effectiveness
Skills
- 5+ years of experience in digital marketing, campaign management, integrated marketing, demand generation, or a related B2B marketing role
- Experience managing multi-channel digital campaigns across email, landing pages, web, and marketing automation platforms
- Strong project management and organizational skills, with the ability to manage multiple campaigns, deadlines, and moving parts at once
- Working knowledge of marketing automation tools such as HubSpot, Marketo, Pardot, or similar platforms
- Experience with audience segmentation, campaign testing, reporting, and performance analysis
- Working knowledge of Canva, Stripo, or similar tools used to support digital campaign execution, with an understanding of how layout, messaging, and asset formatting affect performance across channels
- Strong communication and collaboration skills, with the ability to work effectively across teams and stakeholders
- Ability to work with complex or technical subject matter and translate it into structured digital campaigns
- Analytical mindset with the ability to use data and performance insights to improve execution
Company Overview