Note: The job is a remote job and is open to candidates in USA. Axios is a modern media company dedicated to providing trustworthy, award-winning news content in an audience-first format. They are hiring a Local Branded Content Writer to develop branded content for local advertising partners and create engaging narratives that resonate with local audiences.
Responsibilities
- Develop branded content for Axios’ local advertising partners
- Work with the Branded Content Editor and local revenue partners to build and maintain thought leadership, community-based, and brand marketing campaigns
- Create native branded content for local audiences that appears on the Axios website, in newsletters, and at events
- Craft original sponsored content and conduct research on local issues, industries, and communities across a range of brands and markets
- Translate brand messaging into stories that feel relevant, useful, and authentic in local markets
- Work across multiple markets, industries, and campaign types while maintaining quality and consistency
- Write for newsletters, websites, event materials, and social platforms
- Identify the most audience-relevant angle within a sponsor’s message
- Conduct live interviews to assist in the creation and production of branded content
- Work on small creative teams to create client-driven materials
Skills
- Writing experience in a branded, local editorial, or community-focused content capacity
- Passion for thought leadership, service journalism, and storytelling on behalf of brands
- Demonstrated ability to research and brainstorm themes and messaging that align with client goals and resonate with specific local audiences
- Strong understanding of how to translate brand messaging into stories that feel relevant, useful, and authentic in local markets
- Ability to work across multiple markets, industries, and campaign types while maintaining quality and consistency
- Experience writing for newsletters, websites, event materials, and social platforms
- Strong editorial judgment and the ability to identify the most audience-relevant angle within a sponsor's message
- Comfort with live interviews to assist in the creation and production of branded content
- Familiarity working on small creative teams to create client-driven materials
- Design, infographic, social video or AI-assisted content workflow skills are a plus
Benefits
- 401(k) with employer match
- Robust PPO and High Deductible health insurance options on the Blue Cross Blue Shield network
- Employer Health Savings Account (HSA) contribution for the high deductible health plan option
- Dental and vision coverage
- Primary caregiver 12-week paid leave
- Generous vacation policy, plus holidays
- One mental health day per quarter
- Annual learning and development stipend
- $100 monthly work-from-home stipend
- Tele-mental health services through Headspace
- OneMedical membership, including tele-health services
- Personal health advocacy resources through HealthAdvocate
- Inclusive fertility, hormonal health and family forming benefits through Carrot Fertility
- Access to the Axios “Family Fund”, which was created to allow employees to request financial support when facing financial hardship or emergencies
- Increased work flexibility for parents and caretakers
- Virtual company-sponsored social events
- A strong and positive work environment
- A commitment to an open, inclusive, and diverse work culture
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