Note: The job is a remote job and is open to candidates in USA. Perion is a global advertising technology company delivering solutions to the biggest brands and publishers around the globe. They are seeking an Account Executive to lead the US brand-direct sales cycle for Outmax, managing strategic accounts and driving revenue growth through effective pipeline management and collaboration with cross-functional teams.
Responsibilities
- Own and drive the complete sales cycle for Outmax's US brand-direct business: prospecting, qualification, discovery, proposal, negotiation, and close
- Sell Outmax as a custom bidding and optimization layer on top of the buyer's existing DSPs (YouTube, Meta, Instagram, TTD, TikTok, Google Ads), not as a media buy or a DSP replacement
- Build and manage a robust pipeline of brand prospects across verticals (CPG, retail, financial services, pharma, tech), targeting programmatic and digital-media decision-makers
- Deliver against quarterly and annual revenue targets with consistent forecast accuracy; own pipeline metrics and report progress to leadership weekly
- Develop and execute account plans for strategic brand targets, mapping stakeholders and orchestrating multi-threaded engagement strategies
- Drive proactive outbound prospecting to Fortune 500 and mid-market brands, leveraging personal network, industry events, and targeted campaigns
- Partner with Marketing to design and execute demand-generation programs (events, webinars, co-branded content) that fill top-of-funnel
- Maintain disciplined CRM hygiene: every opportunity tracked, every stage updated, every forecast defensible
- Coordinate closely with Sales Engineering, Account Management, and Client Success to ensure seamless handoffs from signed deal to live deployment
- Collaborate with the VP Business Development on go-to-market strategy, territory planning, and headcount planning as the team scales
- Provide structured market intelligence and competitive insights to Product and Leadership to inform roadmap and positioning
Skills
- 3-5 years of B2B sales experience in paid social, digital advertising, or adtech, with direct exposure to buying or selling on or alongside YouTube, Meta (Facebook/Instagram), or equivalent paid social platforms
- Solid understanding of paid media fundamentals: ROAS, CPA, CPM, reach and frequency, brand lift, and incrementality; able to speak credibly to performance marketing buyers about what outcomes they are actually optimizing for
- Proven ability to manage a full sales cycle and contribute meaningfully to revenue targets; specific quota ownership or revenue contribution required, team or blended metrics are not sufficient
- Hunter mindset: self-generates pipeline, comfortable cold-outbounding at Director level, does not rely on inbound volume or SDR support to fill a funnel
- Strong communication skills: can simplify a technical value proposition for a CMO and defend the incrementality methodology with a skeptical trader in the same meeting
- CRM discipline: maintains clean pipeline hygiene, accurate Stage-gate data, and reliable forecast visibility
- Based in NYC metro; open to domestic travel approximately 20-30%
- Direct experience selling on or alongside YouTube, Meta, or Instagram, either as a platform seller or as an adtech vendor selling to paid social buyers
- Familiarity with AI-driven campaign optimization, including platform-native automation (Meta Advantage+, YouTube Performance Max, DV360 Koa) and the structural case for why a third-party optimization layer adds value above them
- Experience selling a custom bidding, algorithmic optimization, or measurement product; comfortable defending an AI or ML value proposition under technical scrutiny without overclaiming
- Familiarity with programmatic fundamentals: DSP seat access, custom bidding APIs, bid adjustment logic, and auction mechanics; enough to follow a technical conversation with an agency trader
- Experience in a high-growth, startup, or founder-led environment where playbooks were being built, not just followed
- Familiarity with structured sales methodologies such as MEDDIC or equivalent qualification frameworks
Benefits
- Plus Commission
- Uncapped earnings potential: the territory is largely greenfield, and you'll be the one to build it.
Company Overview